The Experience

Where? Accommodation When? Winter Driving Academy Performance Ride





The thrill of advanced DRIVING ON PURE ICE & SNOW.

The privilege of EXCLUSIVE ACCESS TO PREMIUM PROVING GROUND FACILITIES where the international automotive industry tests their latest models every year.

The excitement of a WORLD RENOWNED PERFORMANCE AND ENGINEERING TEAM AS YOUR PRIVATE INSTRUCTOR. Not only testing your emotions but, whether experienced or not, improving your overall driving skills and vehicle understanding – on successful completion of the training you will receive a Winter Driving Certificate.

A unique opportunity to see from the front row some of their BREATHTAKING CONTROL AND PERFORMANCE MANEUVERS, as well as them sharing their engineering expertise with you.

All that in the heart of Northern Sweden’s fascinating nature, which is marked not only by its forests and wildlife, but also by the “Northern Lights” phenomenon.




Where does it take place?

All the activities take place in Arjeplog, a unique setting in the North of Sweden that every winter season brings together the international automotive industry.

You will gain exclusive access to Colmis, a world leading proving ground that is usually reserved to industry professionals, and train right next to where vehicle manufacturers and suppliers test their latest models and prototypes.







Where do I stay?

Colmis has its own hospitality division (Simloc) with hotels and private apartments.

We also cooperate with Hotel Silverhatten, which provides superior living accommodation and has a wide range of facilities – such as SPA, relax and gym areas – you will be able to enjoy throughout your stay.

When does it take place?


The season goes from the start of January until the start of April, whilst February and March are the ideal months to participate, as the daylight and ice quality relation is at its optimum condition.


It’s called The Winter Experience for a reason, with temperatures oscillating between -20 and -10 degrees Celsius.


The Winter Driving Academy


The Winter Driving Academy focuses on training how to control the vehicle in critical situations and includes examples on how vehicle development engineers test the cars.

Don’t worry about your level of experience, we will adapt the training to you!

You will increase your skills step by step, acquiring different techniques whilst driving on ice and snow on specially designed tracks.

The final stage, which takes place on the handling track, is dedicated to test what you have learned throughout the day.

All participants who complete the training successfully receive a Winter Driving Certificate.

The Performance Ride


During The Winter Experience you will not only dramatically improve your driving skills with various learning sessions, but also enjoy the exceptional opportunity of getting to see – closer than in any show – how the Colmis Performance Team carry out some of their breathtaking control and performance maneuvers: 2-wheel driving, 360 degree spinning, etc.

How could this get even better? Simple: you will not only see the Performance Team drive but you will also ride in the car whilst they are performing!